Mention one strategy Mark Zuckerberg adopted that enabled him to have success in business.
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Have conviction -- you’ll need it.
When Facebook first rolled out its News Feed, the features that allows people to see updates of your friends’ activities, the public didn’t welcome the change with open arm
“There were a lot of people who were voicing concerns about it,” Zuckerberg recalls.
Indeed, in a post last year celebrating 10 years of the News Feed feature, Ruchi Sanghvi, the woman who oversaw News Feed, describes the backlash a little bit more vividly.
“We launched News Feed in the dead of the night. We were popping Champagne bottles, celebrating while watching the logs scroll by, she wrote on Facebook. We had no idea what was about to hit us the next morning. We woke up to hundreds of thousands of outraged people. Facebook groups like ‘I hate newsfeed,’ and ‘Ruchi is the devil’ had formed in the middle of the night. News reporters and students were camped out in front of the offices. We had to sneak out of the back door to leave the office.”
Despite the criticism, Zuckerberg and his team knew they were onto something.
“It just comes down conviction—how much you believe in that thing,” he tells Hoffman, adding, “We really believed that this was a good thing—not just me, but the whole team that was working on it.”
And they were right. The engagement numbers went up dramatically after the feature launched – and News Feed continues to be a major pillar in the Facebook experience.
Having convictions -- and knowing why they’ll help you grow -- can help you decide when to listen to feedback and when to wait out the critics.